Recap: LinkedIn: How To Get Hired Seminar with Mawuena Akator

Our latest seminar, LinkedIn: How To Get Hired, was an insightful session where Mawuena Akator shared practical strategies to help students and professionals navigate LinkedIn and raise their visibility on the platform.

This session was packed with actionable advice and real-world techniques designed to help attendees get hired, network and grow on LinkedIn.

If you missed it, here’s a recap of the key takeaways!

Key Takeaways from the Seminar

1. Creating a Winning Profile

Mawuena shared practical advice on creating your LinkedIn profile step:

• Ensure you are smiling in your profile photo as this makes you warm and approachable.

  

  Examples of a good profile photo and a bad profile photo (Source: Headshot Visuals)

• For the About Section, this is where you showcase yourself. Ensure to include your skillset, what your career goals are and make it personable to you.

  

  Example of a well-written About section (Source: LinkedIn Talent Blog)

  
  

• For the Experience Section, LinkedIn allows you to add skills to each entry. This allows recruiters when they are searching for specific skills for your profile to be visible in their search.

  

  Example of how the skills will look on your LinkedIn profile once added (Source: From my own profile)

  
  

• A top tip Mawuena shared is avoid putting your grades in the About Section. This is because companies nowadays are more interested in your skillset and what you can offer rather than your grades.

2. LinkedIn and Your Career

   
   

   Mawuena outlined how to use LinkedIn through all stages of your career:

• Interviews: According to a study by ResumeGo, a detailed LinkedIn profile boosts your chances of landing an interview by 71%. Also, companies regularly post articles and updates on LinkedIn which you can use as part of your research for your interview.

  
  

• Visibility: Utilise LinkedIn by reacting to posts you find insightful, commenting or even creating your own post. You never know your increased visibility might open up the door for future opportunities.

  
  

• Career Opportunities: Recruiters and hiring managers actively use LinkedIn so it provides an opportunity to network with them, ask for career advice and show your genuine interest in the roles they post.

3. Networking on LinkedIn

Mawuena reflected on her LinkedIn journey providing tips on networking:

• Networking is not just about you. You also have to provide value to the other person to build a long-lasting relationship going forward.

  
  

• It is normal to feel the nerves. Every single person (including those who are big on LinkedIn) faced this struggle.

  
  

• Take that first step and send that message to the person. Feeling the nerves is natural but don’t let it control you.  

4. Creating a Personal Brand

Mawuena highlighted these tips for creating your personal brand on LinkedIn:

• Ask yourself “What three words do I want to be known for?”

• With the three words in mind, you can then tailor your LinkedIn profile.

• Take inspiration from those you look up to but do not aim to be a carbon copy of them. Your personal brand is personal to YOU!

Interactive Q&A Session

Attendees had the chance to ask questions to Mawuena, receiving advice on:

• Steps to take in creating a LinkedIn profile.

• Networking with professionals on LinkedIn.

• Using LinkedIn during your job search.

If you’d like to revisit Mawuena’s session, watch the full seminar recording here: Watch Now

If you want to learn even more about LinkedIn, access LinkedIn's own Talent Blog here:

Talent Blog

What’s Next?

Following this successful session, we’re excited to bring you even more seminars aimed at empowering your career journey. 

Stay tuned for more details and sign up for our upcoming events at the place where Ambition Meets Guidance.